This years must have travel accessory

We%26#39;ve covered a variety of innovations in the world of sustainable fashion. Now Worn Again鈥攁n eco-fashion initiative from UK-based Anti-Apathy鈥攈as teamed up with Virgin Atlantic to find a use for old aircraft seat covers and other materials.

For several years, Worn Again has been giving a new lease on life to old materials including car seat belts, prison blankets, bicycle tires, parachutes and firemen%26#39;s uniforms. Now the company is working to help Virgin Atlantic meet its goal of halving the waste it sends to landfills by 50 percent by 2012. The airline has already reduced the waste it produces in its offices and ground operations, and now Worn Again has produced 2,000 limited-edition bags using materials reclaimed from approximately 1,000 airplane seats during a renovation. The Worn Again Virgin line includes two handbags, a messenger bag and a toiletry case, priced ranging from GBP 25 to GBP 65. All are handmade in family-run and small-scale workshops in Portugal and come with a list of the ';ingredients'; and sources used. The bags are available at Terra Plana and elsewhere.

This years must have travel accessory

Having just checked out Virgins web site it seems that we will be traveling in the same old PE seats as the Gatwick planes still havnt been upgraded ,so the bags must be from Heathrow seats lol.

This years must have travel accessory

I think the complimentary travel bag I received on the last VA flight was from the Worn Again range.

Very clever of branson on this one. He is recycling all the old rubbish to use on the TCD branch of his organisation. It is going to be a programme on daytime TV in the UK only. Ideas so far are :- Parachutes made of old fireman%26#39;s blanket and recycled bike tyres on the aircraft. I think using old seat covers and seat belts on TCD would be a real positive revamp. Is Nick Knowles going to front this programme?

Thanks for alerting us Nemmis - I cannot wait.

Looking forward to purchasing one. Thanks for the tip.

I have still got my firemans helmet, but had to return the rest...

homemade mask